WHO WE ARE
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We’re a full-service editorial strategy and content creation studio with a focus on stories and projects about how technology is changing the world.
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We help publishers and brands find their voice & audience, define & refine their direction, and create work that rises, resonates, and connects.
We have deep experience in the health and technology content space, and we work with brands and publishers who want to tell stories about innovation. We do not currently work with clients outside of the health and tech world.
HOW WE WORK
We have a deep bench of creator contacts across the industry -- writers, editors, graphic artists, video producers, podcast producers, developers, social media savants, and more -- that we work with on projects.
We provide all aspects of the content creation lifecycle: hiring and paying freelance creators; story ideation; editorial workflow creation and implementation; editorial pipeline creation; calendaring; visual workflow; and more
We’re an all-inclusive solution:
We can provide strategy services, but we love to work on production-focused projects where the goal is publishable work.
KELLY BOURDET
FOUNDER
Kelly is a seasoned editorial leader and strategist with over a decade of experience in creative, fast-paced newsrooms.
She has a track record of launching successful new initiatives, producing compelling and award-winning work, and building teams and brands from scratch.
She’s held leadership positions in some of the industry’s most interesting and innovative brands. She was a Managing Editor at CNN Business, where she led tech and transportation coverage for CNN Digital; she was the Editor in Chief of Gizmodo; she was the founding Director of Refinery29’s health and technology verticals; and she was the Editorial Director of tech news startup Vocativ.
She was the editorial director for Gizmodo’s first-ever investigative podcast, The Gateway. “The Deep End,” a docuseries on Hulu’s Freeform, is based on The Gateway.
